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Local Fresh Coat and TruBlue Develop Partnership to Better Serve Clients & Grow Business

TruBlue of West Houston and Fresh Coat Painters of West Houston have taken their referral relationship to the next level and are working to serve the community together. They are even presenting together at trade shows to help potential clients see the value of bringing in both companies for home repairs and renovations. 

For West Houston Fresh Coat Painters owner Yuri Lorenzsonn and TruBlue owner Arturo Lopez, helping clients love their homes doesn’t end with the project they are hired to do. Being a great contractor – and earning return clients – often means giving quality referrals they can trust to provide top-notch service.

Now TruBlue of West Houston and Fresh Coat Painters of West Houston have taken that referral relationship to the next level and are working to serve the community together. They are even presenting together at trade shows to help potential clients see the value of bringing in both companies for home repairs and renovations.

“People aren’t looking for heroes – they understand one company can’t specialize in everything. They are, however, looking for a guide to help them avoid the pitfalls of hiring a bad contractor. Between Fresh Coat Painters and TruBlue, we can take care of almost any home project and, since we’re both focused on repeat business, we’re focused on quality and customer service. It’s a great partnership,” Lopez said.

Lopez opened TruBlue of West Houston earlier this fall, and Lorenzsonn has been in business since 2012. After spending those years building a great reputation, he wouldn’t partner with just anyone. When he met Lopez, he knew he’s found the right fit.

“We work hard to make sure our clients are happy both with our work and our customer service, which often means they come back to us to help with other work, like renovations or repairs. I want to be able to give those clients a referral, but I’ll only do that if I am absolutely sure that company is going to live up to the standards I’ve set for my own company,” Lorenzsonn said. “Now that I’ve officially partnered with Arturo and TruBlue, I can help my clients avoid the headaches that often come with trying to find the right contractor.”

For Lopez, the partnership will allow him to build his small business more quickly without adding painting to his own team’s repertoire. It’s also an opportunity to work with a mentor and fellow franchisee.

“Yuri has been telling a great story and making people in this area happy for more than seven years. Being able to partner with Yuri brings a higher level of credibility to my own budding business while also giving me the chance to learn from him,” Lopez said. “Punchlists and painting just go together. This is a great opportunity both for us and for our clients.”