Fresh Coat Painters held its annual (virtual) conference “Elevate, Prime, Paint” in April. The schedule was filled with valuable workshops covering subjects like Cost Effective Advertising, How to Win Profitable Commercial Projects, and Always Be Closing/In Home Selling. But the most exciting part of the conference was the Franchisee Awards, of course.
During the awards presentation, many Fresh Coat franchisees were recognized for their outstanding performance. Brand President, Tara Riley, had this to say regarding the prior year’s results and the current year so far, “I am incredibly proud of every member of the Fresh Coat system, from the team at the home office to all the franchise owners and their staff. If we can make it through a global pandemic, we can make it through anything. 2021 has started out extremely strong and I have no doubt we are going to carry that momentum through the rest of the year and beyond, taking our business to new record heights.”
Fresh Coat Painters would like to congratulate its
award-winning franchisees from 2020:
The Phoenix Award
This award is not given out every year. Franchisees who earn this recognition have overcome major challenges and have created significant change to their business. This year’s winners increased their sales revenue by 100% despite the Covid-19 pandemic.
The Trailblazer Award
This award is given to the franchisee who has the confidence to step out of their comfort zone, make strategic changes, and do what is necessary to achieve success in their business. This year’s winner is located in a state that was completely shut down during the beginning of the pandemic. Instead of giving up, Darren found a way to continue driving revenue by seeking out and creating a relationship with a local property management company. He was contracted to paint apartment interiors to get them ready for new move-ins. This allowed him to grow his business by 62% in 2020.
This award is given to the franchisee who not only achieves impressive sales results, but also works to promote the brand and who gives back to the system. This year’s winner launched in 2017 and has been extremely generous with his time and talents, volunteering on committees and giving constructive feedback and insights on new initiatives. He has embraced the commercial line of business and used that to increase his sales revenue in 2020.
Franchisee of the Year
The franchisee who earns this award must be among the Top 10 Revenue producers for the year. Additionally, they must be a constant promoter of the brand and dedicated to excellent customer service. This year’s winner added a second territory and increased her revenue by 25%. Meanwhile, she continued to be an asset to the entire network by giving her time to training new owners in the field and speaking to prospective new franchisees.
Fresh Coat Painters is a low-cost, home based franchise in the booming home improvement industry. For more information on the impressive results achieved in 2020, read this article. And, if you are interested in learning more about becoming a Fresh Coat owner, fill out an inquiry form now. Fresh Coat is seeking new franchisees nation-wide.